Johor Bahru, Malaysia - 27th September 2016
The introduction of South East Asia's newest golf destination was met with high praise from the privileged guests, who experienced the first rounds of official play at The Els Club Desaru Coast - The Ocean, the first of two-major golf developments to open in Desaru Coast.
To mark the occasion, Themed Attractions Resorts & Hotels Sdn Bhd (TAR&H), the owner of The Els Club Desaru Coast, hosted a group of influential media to unveil what is set to become one of the nations' flagship golf and tourism projects and announce The Ocean course is open for general play. Guests lucky enough to experience the first official weekend were unanimous in their praise for the new course, pointing to the service, quality and layout of the property as being of the highest standard. Course designer and four-time Major Champion Ernie Els commented; "It certainly has the makings of one of South-East Asia's top destinations. You have a great location, in close proximity to so many major Asian hubs. You have a corner of coastline that simply takes your breath away and an ownership group dedicated to creating some of the finest tourism attractions in the world. When you add these ingredients together, you have the makings of something very special."
The Troon-managed Ocean Course, located on the south-eastern region of the country, in the state of Johor, features 3 distinct nine-hole courses; the Coast, Ridge and Lakes. In addition, it will be home to The Els Performance Golf Academy - the first of its kind in the region; and two casual dining restaurants including an all-day cafe and bar created as an ode Ernie's PGA Tour record-breaking 72-hole aggregate in the 2003 Mercedes Championship. The Els Club Desaru Coast - The Valley is also scheduled to open soon after its neighbouring sister course - The Ocean. Designed in collaboration between fellow Major-Champions and golfing icons; Ernie Els and Vijay Singh, The Valley will be a world's first bringing together two of golf's most recognised personalities, uniting on this exceptional project.
Muhammad Zainal Ashikin, Chief Executive Officer Destinations Resorts & Hotel Portfolio of TAR&H commented, "Today marks a major first step in the development of Desaru Coast. We have made considerable strides in bringing the very best partners to Johor, and have set in motion a tourism legacy that will deliver jobs and a world class experience for all who visit. Today we have opened The Els Club Desaru Coast - The Ocean, which will fly the flag for the development and pave the way for a succession of top-class amenity introductions."
The destination of Desaru Coast spans over 3,900 acres along a pristine 17km beachfront facing the South China Sea, and is easily accessible via road, air and sea. The destination will also be home to globally renowned hotel chains and resorts; Aman Resorts & Villas, The Westin Desaru Resort, Anantara Desaru Resort, and Hard Rock Hotel Desaru Coast; a state-of-the-art conference centre, a 27-hole and 18-hole golf course, a themed water park and a retail village.
"The Els Club brand resonates with excellence and quality," continued Muhammad Zainal Ashikin. "We are committed to embedding a new standard for hospitality, service and quality that will set Desaru on course to become one of the top tourism and golf destinations regionally and internationally."
Guests now have the opportunity to book tee times online and be among the first to experience South East Asia's spectacular new golf course offering.
28th October 2014
In the company of Her Majesty Raja Permaisuri Agong Tuanku Hajjah Haminah, The Queen of Malaysia, World Golf Hall-of-Famer, Els, struck the opening tee shot on the world's most hotly-anticipated new course. Key dignitaries, media and VIP guests were also invited to witness the historic unveiling and enjoy a unique insight from fans' favourite Els, the winner of more than 60 professional tournaments worldwide.
Upon unveiling the latest layout in the Ernie Els Design portfolio, which also includes courses in his native South Africa, Dubai and the USA, The Big Easy said: "This is, without doubt, the most spectacular golf course setting I have had the pleasure of working on and I am incredibly excited about the prospect of inviting the first visitors to come and enjoy The Els Club Teluk Datai."
"The course is truly breath-taking and I am delighted with what we have achieved here. I endeavoured to make the most of this unique location and I believe that we have done just that.
"It was an honour to hit the opening tee shot alongside Her Majesty and I would personally like to thank all of those in attendance for their support in what we are confident is set to become one of the world's most revered golf course designs."
Having already been voted the region's 'Best Golf Course' at the 2014 Asia-Pacific Property Awards, The Els Club Teluk Datai has gained unprecedented interest among the world's golfing media and industry officials.
Nestled between ancient rainforest and the Andaman Sea on the iconic island location of Langkawi, the 18-holes championship course will serve as a focal point for the award-winning Datai Langkawi resort, which is a favourite amongst international travellers.
The Els Club Teluk Datai will now play an integral role in realising the vision of resort owners Destination Resorts and Hotels Sdn Bhd (DRH) in developing golf and bespoke tourism experiences in Malaysia.
Charged with developing strategic tourism, DRH selected The Els Club Brand for three Malaysian golf developments, two of which are currently under construction in the southernmost state of Johor and will transform the nation's golf offering over the coming years.
"Today marks the start of a new era for Langkawi, Destination Resorts & Hotels as well as Malaysia. Our business strategy by design seeks to create sustainable and economically viable tourism propositions. Given golf's positioning on a global stage and the demographic it attracts we have sought to redefine standards in the regions golf offering. Ernie is an exemplary partner, whose Els Club brand stands for the kind of excellence we strive towards, which will add impetus in our efforts to attract tourist to the island of Langkawi. The Els Club Teluk Datai will certainly become a flagship asset for our business and give enjoyment for many more generations to come. " commented Tunku Dato' Ahmad Burhanuddin, Managing Director of DRH.
Senior Vice President of The Els Club Malaysia, David Townend, spoke of his excitement at officially opening to the public. He said: "This is one of the world's most visually stunning golf courses, so the early feedback we have achieved and the tremendous reaction we have experienced here today is really no surprise.
"Over the coming months we expect to welcome golfers from all over the world, who are eager to test themselves against Ernie's masterpiece and take advantage of the incredible experience that can be had as a tourist in Langkawi."
The course is managed and operated by Troon Golf, the global leader in upscale golf management, who oversee operations at some of world's pre-eminent golf resorts.
For more information visit www.elsclubmalaysia.com, follow @ErnieElsDesign and @TheBig_Easy.